Without effective branding, businesses and organizations can appear less professional and trustworthy than their competitors. Many companies face this challenge because they don’t have a senior-level designer on staff, lack the resources to hire a full-service agency, or have had frustrating experiences with unreliable freelancers.

This is where Unity Design stands apart. Our mission is to make high-quality branding accessible, helping passionate founders and growing businesses connect with their ideal customers by clarifying their message and improving how they’re perceived without big agency overhead.

We start every engagement with our Brand Discovery Sprint, a structured, strategic process that uncovers your brand’s core story, values, and goals, and helps determine the best path forward. Based on our recommendations and your desired level of investment, we may find that a subscription plan is ideal, or that a custom project better fits your unique needs.

Much like a retainer, our unique subscription model gives you continuous access to a full suite of branding services for a single monthly fee, ensuring your brand stays consistent, professional, and engaging across every touchpoint. With three 12-month plans to choose from, we become your strategic long-term partner, managing the work so you can focus on growing your business.

We begin with a quick 15-minute call to learn about your goals, answer your questions, and determine if we’re a good fit.

From there, we move into the Brand Discovery Sprint, a focused strategy session that uncovers your challenges, opportunities, and goals. The Sprint provides professional recommendations, a tailored scope of work, and transparent pricing—your Sprint fee applies to any subsequent project or subscription plan.

Once we agree on an engagement—whether a subscription or a custom project—we schedule a kick-off meeting and follow the roadmap we’ve outlined, delivering strategic creative work that aligns with your business objectives.

Learn more about our process and what to expect on our How We Work page.

We offer a comprehensive suite of essential branding services for small businesses, including:

• Brand Strategy

• Brand Visual Identity

• Website Design

• Social Media

• Marketing Collateral

• Product Packaging Design

Our unique 3-tier subscription model integrates all these key branding and marketing elements, providing a seamless and ongoing one-stop-shop experience.

And for those not ready for a branding subsrciption, we offer a Brand Discovery Sprint—a focused strategy session to clarify your goals and map the best path forward.

We love working with businesses, organizations, and entrepreneurs who:

✅ Understand that branding is more than just a logo – A strong brand is a strategic asset that tells your story, builds trust, and drives long-term success.

✅ Are ready to invest in quality – If you see branding as an essential part of your business growth and are willing to invest in a thoughtful, strategic process, we’re a great match.

✅ Appreciate a collaborative approach – The best results come from a partnership built on trust, communication, and shared vision.

✅ Have a clear direction – While we help shape your brand identity, having a solid understanding of your audience, market, and goals ensures the process is smooth and impactful.

✅ Trust creative expertise – We bring years of experience in brand identity design, and our best work happens when clients value and embrace our expertise.

Who Might Not Be the Right Fit?

We might not be the best agency for you if:

❌ You’re looking for a quick, inexpensive logo – We craft brands with strategy and intention. If you need a fast, budget-friendly design, we may not be the right fit, but can point you in the right direction.

❌ You expect unlimited revisions or pixel-pushing – Our process is rooted in strategy, not endless tweaks based on subjective preferences. We design with purpose, not just aesthetics.

❌ Your budget is limited – Quality branding is an investment. If cost is the primary concern over long-term value, our services may not align with your needs.

❌ You don’t have time to engage in the process – Successful branding requires collaboration. If you’re unable to commit time for feedback and discussions, now may not be the right time to work together.

❌ You want to control every design decision – While we welcome feedback, a great partnership is built on trust. If you prefer to direct each detail rather than rely on our expertise, our approach may not be the best fit.

No, our services are not limited to growing businesses and startups. While we specialize in helping emerging businesses establish a strong brand identity, we also work with established companies looking to refresh, refine, or evolve their brand.

Whether your business has been around for years or is rapidly growing, a cohesive and strategic brand identity remains essential for staying competitive, attracting new customers, and maintaining relevance in your industry. We can help modernize outdated branding, ensure consistency across all brand touchpoints, and position your business for long-term success.

Yes! Many of our most meaningful collaborations have been with non-profit and community-based organizations. Unity Design works closely with mission-driven teams to clarify their message, elevate their visual identity, and communicate their impact with clarity and confidence.

We approach every partnership with the same strategic rigor we bring to growing businesses. Our goal is to help non-profits strengthen their brand foundation, attract support, and expand their capacity to create real, lasting, positive change.

We also reserve part of our schedule for select pro-bono projects that align with our values, opportunities where both the organization and our team can grow through meaningful, purpose-driven work. We’re proud to maintain three ongoing pro-bono partnerships, each reflecting our commitment to using brand strategy and thoughtful design to help them move confidently toward their goals.

Yes, we offer consulting services as part of our branding process. If you’re looking for guidance on your brand strategy, positioning, or design direction, we can provide expert advice tailored to your business needs. We can also assist with market analysis, brand audits, and refining your overall brand approach.

If you need ongoing consulting outside of a project, we can discuss a custom arrangement to suit your needs.

Yes, we offer brand strategy as a core part of our services. We work with you to define your brand’s mission, values, target audience, and unique positioning in the market. This strategic foundation helps guide the development of your visual identity, messaging, and overall brand experience.

Our approach ensures that your brand not only looks great but also resonates with your audience and supports your business goals.

Yes, we offer print and production vendor consultation as part of our services. We can help you choose the right vendors for your specific needs, whether it’s for brochures, packaging, signage, or other printed materials.

We guide you through the process, ensuring quality, cost-effectiveness, and consistency with your brand identity. If you need recommendations or assistance managing production, we’re here to help every step of the way.

Without proper consultation, clients often face several challenges:

1. Quality Inconsistency – Without expert guidance, printed materials may not meet the quality standards expected, leading to color mismatches, poor paper choices, or subpar finishes that reflect poorly on your brand.

2. Increased Costs – Without the right vendor recommendations, clients might end up overpaying for print services or incur hidden fees. Experienced consultation ensures cost-effective solutions that align with your budget.

3. Delays and Miscommunication – Managing print production without professional guidance can lead to missed deadlines, miscommunications, or misunderstanding of project requirements, resulting in costly delays or errors.

4. Lack of Technical Knowledge – Different printing methods, materials, and finishes can have a significant impact on the final result. Without consulting a knowledgeable expert, you risk selecting the wrong options, affecting the durability, look, and feel of your materials.

5. Inconsistent Branding – Ensuring that your print materials are consistent with your digital and overall brand identity is crucial. Without the right consultation, there’s a higher risk of misalignment, leading to a fragmented brand experience.

By taking advantage of our print and production expertise, you mitigate these risks and ensure that your materials reflect your brand’s professionalism, are produced efficiently, and stay within your budget.

We don’t provide full copywriting or extensive editing services. Any text content—whether it's for a website, marketing piece, or blog article—must be supplied by you. However, we offer light copy editing as part of our design process to help ensure your text is clear, well-structured, and aligned with your brand voice. This includes fixing grammar, refining tone, and adjusting copy length or layout to fit the design. Think of it as a polish—not a rewrite. If your content requires a complete rewrite or strategic messaging support, we’ll let you know and can recommend the best next steps.