CLIENT

Albuquerque Film & Music Experience

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DELIVERABLES

Full Brand Identity Design

Logo Design System

Website Design

Collateral Design

Print & Production Consultation

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CHALLENGE

Create a professional film festival identity system encompassing every possible brand touchpoint, from on-screen graphics, festival website, credentials badges, step-and-repeats, flyers, program booklets, posters, print ads, banners, postcards, wayfinding signage, billboards, and a host of other materials. The brand platform had to entice celebrities, filmmakers, and film lovers to attend while providing attendees with a seamless and welcoming branded environment.

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OUTCOME

Comprehensive Brand Identity System

Increase in Outreach and Fundraising Ability

Facilitated Enjoyable Festival Experiencce

Encouraged A-list Participation